Post Graduation Diploma Sales & Marketing Management



In addition to the B.Voc programs TISS: SVE will be conducting short term/ certificate & diploma programs to cater to the skill enhancement requirements. These programs will focus on imparting and upgrading the skill and knowledge of individuals who are already part of the workforce or those who need on the job training. This would thereby provide opportunities to individuals of enhance their employability and growth prospectus.

This course intends to bring to the job market such professionals who are well versed with the process and techniques of selling. These professionals will be able to analyse competition, create promotional strategies and implement the same. They will also imbibe skills required for personal selling and would be able to effectively negotiate and close deals.


  • Strategy
  • Planning
  • Budgeting
  • Organizing


Major Subjects:

Semester I

  • Basics of sales & the sales processing
  • Selling skills & techniques
  • Use of Social Media for sales Projects –I
  • Vocational Practical –I


Semester -II

  • Electives
  • Institutional Sales- Basic
  • Institutional Sales – Advance
  • Advertising & Promotion
  • Branding
  • Projects –IIM
  • Vocational Practical – II

Course Features

  • Lectures 0
  • Quizzes 0
  • Students 0
  • Assessments Yes

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