Post Graduation Sales Management in Chandigarh | Vocational PGD

Post Graduation Diploma Sales & Marketing Management

₹53,000.00
Post Graduation Diploma Sales & Marketing Management

Introduction

Make career in MARKETING – One of the highest paid, most rewarding & creative field. Earn in Lakhs. Join 1 Year PG Diploma in Marketing in just Rs.4417/month. Classes only two hours a day. Learn interesting Marketing aspects like:-

  • Use of Marketing Tools creatively.
  • Different social Media platforms making effective marketing leads.
  • PR Strategies & activities.
  • Power of effective use of Branding & image Makeover.
  • Planning & implementing promotional campaigns.
  • Correct positioning of product to meet target market needs.

 

Benefits of joining PG Diploma in Marketing(Executive M.B.A Program):-

  • Practical exposure in form of Internship with Big Brands & Industry Giants.
  • Get stipend/Paid maximum upto Rs.8000/- month during internship-‘Earn while you Learn”
  • PG Diploma in Marketing (Executive M.B.A)-1 year program from Tata Institute of Social Science-University among top 20 B-School.
  • Guaranteed Placements with Big Brands after course completion.
  • Become financially independent & confident.

 

Eligibility

  • Graduation & above in any field.
  • Working graduates who want to grow professionally

 

Course curriculum:-

Learn how to position your product by using creative selling & marketing techniques to become successful in this field where the salary packages are more lucrative & rewarding.

The whole curriculum is divided into 4 sub parts each catering to important areas of Marketing.

 

Basic Of Marketing & Marketing Process:-

  • Introduction to Marketing-Its definitions, concept & process.
  • Different Mediums of Marketing-Be it Personal,Retail/Consumer, Institutional Marketing.
  • Product Market & Competitor Analysis.
  • Understanding Consumer Behaviours-An important aspect of Marketing.
  • Promotional Strategies.
  • AIDA Theory- Attention, Interest, Desire, Action, and Satisfaction for Marketing a product.
  • Objection handling & deal closures.
  • Effective follow-ups post Marketing activities.

 

Marketing Skills & Techniques:-

      • Qualities of a good Marketing person.
      • Developing right attitude & active listening skills for Marketing.
      • Nonverbal communication.
      • Personal Grooming & Dressing.
      • Goal setting.
      • Making an effective Marketing presentation & Negotiation skills.

 

Use of Social Media for Marketing(Digital Marketing):-

      • Introduction to Social Media.
      • Fundamentals of Facebook,Twitter,LinkedIn.
      • Developing content for Web.
      • Reporting & analytics for social accounts.
      • Online PR & Brand Reputation.
      • Strategic integration of social Media into Marketing plan.
      • E-commerce overview
      • Future Digital Trends.

 

Electives(To specialize)-

    • Institutional Marketing- Basic& Advance
    • Retail Marketing- Basic & Advance
    • Chanel Marketing- Basic & Advance
    • Tele Marketing- Basic & Advance
Curriculum is empty.
₹53,000.00

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